November 18, 2005

Truth in Advertising

Who said there's no more truth in advertising?

    Two Florida lawyers are in the judicial doghouse for billing themselves as "pit bulls."

    John Pape and Marc Chandler of Fort Lauderdale drew the ire of the Florida Supreme Court with an ad that featured a mean-looking, spike-collared pit bull and told potential customers to call "1-800-PIT-BULL."


The Supreme Court of Florida (yeah, that one) told them to knock it off.

Afterall, all hell might break loose.

    The court ruled the ads and phone number violate bar rules that ban ads describing the quality of the legal work offered.

That's a strange rule. No one would advertise they were a lousy lawyer. What could that possibly be for?
    Chief Justice Barbara Pariente said the ad, if allowed to stand, would open the door to images of "sharks, wolves, crocodiles and piranhas" to advertise services.

... and this is bad because?

(tip to The Steel Deal)

On the web Posted by AlexC at November 18, 2005 4:57 PM

Anachronisms from the no advertising days. I'd like to see them have dogs, sharks, .50 cal machine guns -- whatever -- but I wish they would be prohibited from trolling for cancer patients and class action participants.

Posted by: jk at November 18, 2005 5:39 PM

Hey Alex,

Now I know where ya live. Cool.

Thanks for th TB too.

I like the way the text stands out on this site.

Posted by: Steel Turman at November 18, 2005 9:51 PM | What do you think? [2]